Social Business: Strategy, Measurement, Engagement
Social business: harnessing intelligence, measuring community health, moving to engagement; http://eicker.at/SocialBusiness
View ArticleBest Global Brands 2011
Interbrand’s Best Global Brands 2011 follow an ordinary scheme: Apple, Google, IT grow strong; http://eicker.at/Brands2011
View ArticleTablets and News
The tablet revolution: 11% of U.S. adults own a tablet, 53% get news on their tablet every day; http://eicker.at/TabletsNews
View ArticleBrands are Publishers
Battelle: All brands are publishers, learn how to be a good one; http://eicker.at/BrandsArePublishers
View ArticleGoogle Plus Pages
Google launches Google Plus Pages: Google Plus for local businesses and global brands; http://eicker.at/GooglePlusPages Google Plus: Adoption, Identities (#PlusGate/#NymWars), Business (Profiles),...
View ArticleGoogle Search
Google: Another look under the hood of search – the evolution of Google Search; http://eicker.at/GoogleSearch Google Plus: Adoption, Identities, Business (Pages, Direct Connect), Search, Platform (API)
View ArticleGoogle Analytics Social Data Hub
Google opens its Social Data Hub to 3rd party social networks to integrate with Google Analytics; http://eicker.at/SocialData
View ArticleTwitter Brand Pages
Twitter’s relaunch includes Twitter Brand Pages: an eye tracking study predicts hard work; http://eicker.at/TwitterBrandPages
View ArticleReputation, Brand, and News
Reputation or brand is the most important factor in determining where consumers go for news; http://eicker.at/NewsMedia2012
View ArticleTablets and Brands
Brand matters on every device, and seems to matter the most on the tablet; http://eicker.at/NewsMedia2012
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